You’re not the only one impulse-buying before bedtime.

‘Tis the season to be jollyand fora lotofholiday shopping.

Some are even making their holidays merry and bright by splurging on themselves.

tan gift bag with reindeer

Credit: Courtesy of Etsy / RPlinen

1.

For many people, this means participating in big deal days.

“Shoppers will be taking advantage of retailer sales while looking for additional ways to save.”

gift bags on table

Credit: Jacob Fox

Earning cash back through debit cards like Venmo is a popular hack, according to Bodge.

Certain apps like PayPal even offer exclusive coupons for the season.

Finding these saving tricks and stacking is key.

Late-Night Spends

Many wind down at the end of the day with a quick social media scroll.

But people are not just scrollingthey’re spending, too.

“People are more willing to admit that they might treat themselves while shopping for loved ones.

84% of consumers admitted that they consider rewarding themselves after shopping for others,” says Heck.

“Self-gifting is a problem for many consumers.

Those whose values align heavily with the environment may even opt for second-hand gifting and head tothrift storesthis year.

Cutting Down on Clutter

Many people are diving into experiences instead of tangible gifts this year as well.

Consumers are tapping into their senses and searching for moments to enjoy and memories that will last.

Consider concerts, festivals, or pop-up exhibits when brainstorming gifts for Gen Zers or younger Millennials.